Building Better B2B eCommerce with Magento
Of course, how to spend and with whom are two big questions facing B2B eCommerce companies. But another question, perhaps just as important, looms: which eCommerce platform is the right one? Not an easy answer, considering the number of choices on the menu.
Fortunately, one platform is rapidly gaining popularity on the B2B eCommerce front. Many will be surprised to learn it’s none other than Magento.
Flexible Integration with Third Party Apps
Recent B2B Work
Drawing on its vast Magento expertise, SILK implemented a battery of solutions to make the TwinMed site a powerhouse. Solutions included:
• Integrating the site with TwinMed’s ERP system (Microsoft GP).
• Adding a recurring billing feature extension, which enables TwinMed to bill customers monthly. This precision process ensures the consistent shipment of products to customers through an auto-pay feature.
• Importing the company’s extensive product catalog. SILK’s copywriting team provided additional support, reworking catalog content to be more impactful. The process included re-formatting and streamlining text to create a much easier reading experience.
• Designing custom banners. SILK worked closely with TwinMed’s marketing team to develop an effective marketing strategy to maximize banner impact.
As expected, SILK’s array of Magento solutions have improved both the responsiveness and the user experience of TwinMed’s B2B eCommerce site. We’re pleased to say that TwinMed continues to rely on SILK for expert Magento support through our Managed Services program.
As with all of our other valued partners, we look forward to a long and productive relationship with TwinMed.