USER EXPERIENCE

eCommerce design is far different from developing a cool looking website, you must understand customer behavior and keeping them engaged throughout the purchase cycle. SILK Software’s professional design team are eCommerce experts focused on not only form, but functionality.

SILK Software’s design team will work with you to create a site that will engage customers and enhance their buying experience. Thought is given to create a site that is visually appealing to your customers and intuitively guides the users along to view, interact, and purchase your products and services.

We provide the following Design services:

  • Brand experience assessment & development
  • User research & contextual inquiries
  • Persona development
  • Task analysis & workflow design
  • Information architecture
  • Navigation design
  • UI engineering
  • Rapid protoypes & concept development
  • Expert design evaluations
  • Usability testing & assessment
  • Usability benchmarking & management