“Founded in 1985, PumaPrint offers the best printing products in Southern California. With the help of Silk Software’s experienced software team, PumaPrint enjoys a brand-new website with powerful e-marketing tools, accurate price setting and product description that enables it to compete on the global market, and head-to-head with those large establishment.”

Founded in 1985 in Santa Monica, California, PumaPrint printing business has been striving to offer the best quality products in the printing industry. Amidst one of the most competitive and yet biggest business[1] across the country, PumaPrint decided to build up its first website to give itself more exposure and easier access for its customer to print online in the hope of broadening its customer base. Faced with complicated business logic, and being unfamiliar with printing industry-means laborious communication and longer development circle, many software companies shied away from such request. PumaPrint turned to Silk Software for solution.

Determined to provide a "best of breed" online printing suites/service for small/middle printing companies, and become an enabler company for those printing houses to compete with big industry establishments, Silk Software took great effort to dig into the printing industry to understand business needs from the perspective of our clients. To that end, Silk Software has a consulting team consisted of Print Business Veterans, Graphic Designer, Software Engineer(s), Quality Control Engineer and Project Manager. Besides, Employees from printing firms are invited to join Silk Software and team members were trained to grasp printing terminologies. Yet, this is not enough, the consulting team were even sent to local printing plant in person to touch printing papers of varied textures, learn printing procedures, witness how posters are produced, labels cut, books bound, packaged, weighed and shipped out. Gained knowledge of printing industry and field-trip experience, Silk Software has complete confidence to approach printing projects. Now Silk Software developed different strategies for different printing companies. For example, we can design a professional printing website from scratch for you if you don’t have one; we can enhance your website with powerful e-commerce tools, you have varied choices- online price calculator including product price calculator and multi-portal shipping calculator, powerful shopping cart and secure payment gateway etc. We can also help to optimize your website CRM, ERP, SEO, bringing the business to a higher level.

Accumulated experience from over a dozen successful printing projects already, our team is no question handy with it when comes to PumaPrint. The development process goes like clockwise thanks to Silk Software’s experience into printing industry. As a result, our client enjoys a brand-new website with powerful e-marketing tools, accurate price setting and product description that enables it to compete on the global market, and head-to-head with those large establishment.

[1] According to PIA/GATF, the U.S. domestic printing industry produced $169.3 billion in 2006. Printers employ nearly 130 million people across the country, placing the meager 780,000 in the auto industry a distant second. Source: “The US Domestic Printing Industry” (www.p2pays.org)