The Green PolkaDot Box is a membership organization intended to grow to become the largest, most influential "buying collective" in America. Why? So we can accomplish the following objectives:

  1. Eliminate the "organic deserts" that exist through rural and urban America allowing everyone access to "clean" organic foods. Our ability to ship to every zip code will make healthy food accessible to all.
  2. Make clean organic food available to all health-minded consumers at affordable prices. We accomplish this by expanding the marketplace and inviting new consumers to participate, thereby increasing distribution and sales opportunities for our vendor partners.
  3. Using a "grass roots" approach, in cooperation with our influential institutional partners, we intend to educate the public about the links between diet and disease, motivating them to seek out healthier, clean organic alternatives. We know that, through truthful education, we can influence the buying decisions of our family members, friends and neighbors. We can reverse the ravaging effects of chronic disease that are devastating our aging population and protect our children from the debilitating consequences of processed and genetically modified foods.

What is a Buying Collective?
When I write about becoming the most influential "buying collective" I'm referring to building massive bargaining power. This is essential because without the purchasing might of millions of like-minded consumers we won't be able to influence food producers, growers or manufacturers to change how they currently operate.
Until we can unite together in collective bargaining power with one voice to insist that our foods are clean and safe we will be forced to rely on the status quo—the good will of agribusiness, government regulatory agencies, higher education systems, and the medical establishment—to make changes. With this process, things would NEVER change!
What is "clean" food?
"Clean food" means certified organic foods of all varieties that are 3rd party-verified to be free of GMO. We want to protect all consumers by insuring that food production in America is designed to exclude derivates from GMO food crops and from dairy products injected with genetically modified growth hormone. In addition, we want to exclude meat from animals fed from GMO feed. As far as meats and fish are concerned, we will only accept certified organic animal proteins or 100 percent wild caught or grass fed animals. That is our definition of clean food.
We will never knowingly offer products that contain GMO. We will inform you, however, if manufacturers' and producers' products we carry are "self-claimed" GMO free and are working towards third party verification; ideally, in qualification with the NON-GMO PROJECT. We endeavor to work with all manufacturers and growers that produce certified organic foods. At first, we will allow self-verification of NON-GMO products, but,as we grow in membership and consumer clout we will insist on third party verification.
Our objective pertaining to clean organic food is intended to protect not only consumers but also food providers. If we can help insure that providers produce clean food we will protect the labors and dollars they have invested to become "organic." After all, organic is only good if it is GMO Free. We want organic to mean something.
Perfect Performance Required
The largest, most influential buying collective in America will take some time to build. Before we can even attract millions of consumer, we recognize our performance must be perfect.
If you visit our site you may notice that some things aren’t perfect; a few products are priced the same or slightly higher on our Web site than you might find elsewhere if you look hard. Don't panic. Trust me. That is going to change very soon. I realize we aren't going to attract and retain your purchasing loyalty if our prices are higher than you can get elsewhere. My promise is that we will know more about market pricing than you, and you will grow to trust our pricing—that it IS the lowest possible pricing in the market without compromising quality.
Trade Secrets
I'd like to write more about our plans to deliver local, fresh-harvested, organic produce, how we choose our farmers, how we select brands and products, and our "legendary" member service model, but then I'd be giving up all our most important trade secrets.
Let me just conclude by telling you what you really need to know about us.
The Green PolkaDot Box is a family business. Our standards are very high. Our tolerance for mediocrity is very low. In fact, you could say we have zero tolerance for poor performance. We like to eat well, but don't like to pay retail. When we want something we want it now, we want it done right the first time.
We will treat you the way we would like to be treated. Be assured we will not rest until we have perfected our performance.

POSTED BY: , Jan 03, 2011   0 COMMENTS

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